The colon is used for the Collins brand identity.
The colon was chosen specifically because of it's meaning...
" The intention of the colon is to create relationships. Of all the marks, the colon is the most social. It introduces ideas, details and key story elements."
The simple, exaggerated colon is effective and thoughtful.
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Thinking more deeply about punctuation in not only it's form, but in it's functional use in written language, I've been thinking of a mark to symbolize my work. The question mark because it implies curiosity or doubt? Brackets, to separate out context but also to build relationships between what lies between? Or even the comma, as it differentiates items or symbolizes an omission?
For me (for now) I think the slash/solidus best represents my interests.
The slash builds on associations and alternate meanings. It represents a dividing line between concepts and ideas, it promotes duality...
I've always been compelled by the idea of duality, that ideas come in complementary pairs and that one thing exists because the complete opposite also exists.
lightness and weight
positive and negative
being and non-being
In this photographic series, I experiment with the idea of transience (vs. permanence). Trying to capture the impressions and steps I have taken throughout my life to tell a story of what was once there.
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